NikeGO

NikeGO offers children the motivation and means to help them discover the joy of movement and the fun of physical activity. (Photo ISI)

NikeGO is Nike’s signature U.S. community affairs initiative that reflects the company’s long-term commitment to getting kids more physically active. The program’s mission is to increase physical activity in youth, offering them the support and motivation to become physically active, stay healthy and have fun.

In its most recent fiscal year, Nike contributed more than $10.5 million in cash and products and served more than 150,000 kids across the United States through its programs and partnerships. Nike also committed more than $2.5 million to promote the sport of soccer across the country by awarding grants to 50 communities over five years to be used toward the installation of FieldTurf soccer fields. The fields are made with recycled rubber from the Nike Reuse-A-Shoe program. The NikeGO and U.S. Soccer Foundation partnership provides communities, leagues, clubs or groups with an avenue to apply directly to the U.S. Soccer Foundation for financial grant assistance or to purchase outright a FieldTurf synthetic soccer field package.

NikeGO
Increasing Physical Activity in Youth

www.NikeGO.com