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Event
Participants Who Solicit Funds Online Generate Six Times Correlation
found in new Kintera study between number of emails sent and A new Kintera study involving data from more than 625 nonprofit events, 430,000 participants and 800,000 transactions has found that participants who raise money via the Internet generate exponentially more in both online and offline contributions than those who do not use email to solicit donations. The study also noted that, on average, the more emails sent to solicit contributions, the more participants raised - both online and offline. For more information and an online demo, visit Kintera at www.kintera.com. |